People are Israel’s greatest asset.
Israel at Heart creates programs and projects that bring the people of Israel to the world, and bring people from around the world closer to Israel. Different projects. One purpose: changing perceptions through human connection.
Global Delegations
Students, professionals, lawyers, and young Israeli leaders travel to campuses and communities across the USA, Canada, Europe, South America, Australia, and beyond. They share their lived experience face to face.
- Example programs
- Campus speaking tours, community dialogues, professional delegations, lawyer missions.
- Impact
- Thousands of direct conversations on hundreds of campuses.
Music Diplomacy
Israeli artists use music as a bridge between cultures, performing and connecting with audiences who may never have met an Israeli before.
- Example programs
- Tours featuring Idan Raichel, Ivri Lider, Beit HaBubot, Shotei HaNevua, and Hatikva 6.
- Impact
- Cultural connection that reaches audiences politics never could.
Sports Diplomacy
Basketball delegations, friendship games, and campus conversations use the universal language of sport to open dialogue and build relationships.
- Example programs
- Basketball delegations and friendship games on U.S. campuses.
- Impact
- Common ground built one game at a time.
Leadership Development
Programs that develop the next generation of authentic Israeli voices, investing in leaders who will carry the story forward. This includes our scholarship and leadership work with young Ethiopian-Israelis and with African students who have made Israel their home.
- Example programs
- The Israel at Heart Fellows, the Ethiopian-Israeli leadership program, and the African Students Initiative.
- Impact
- A pipeline of confident, credible Israeli ambassadors.
Media & Storytelling
Television, documentaries, books, and film that carry the human story of Israel to audiences at home and around the world.
- Example programs
- The Ambassador TV show, documentaries, books, and film projects.
- Impact
- The story told at scale, on screen and on the page.
What they wrote back
Sometimes, weeks after a delegate leaves a classroom, a handwritten note arrives.
I learned that Israel is much like America.
Rebecca
8th grade · Pinellas County Jewish Day School · 2004
Read the letters
Start a conversation with us.
Reach out to learn more about our work, or to explore how we might collaborate.